Strategic consulting, operational advisory, and hands-on business operations execution for mission-driven organizations, founders, and nonprofits. Led by a seasoned operations executive with 15+ years of experience building and scaling organizations across industries.
Founder & Principal Consultant
LinkedInVian Brown Morales is a seasoned operations executive, strategist, and wellness facilitator with over 15 years of experience scaling organizations from startup to global platforms. She brings rare depth across complex organizational leadership, corporate operations, and the emerging wellness economy.
Through Brownstone Strategy & Consulting, our team brings together deep operational, sales, and HR expertise to advise on and oversee the design and execution of our clients' most important objectives - building the foundations, programs, and leadership structures that allow transformative work to scale responsibly and sustainably. Collectively, our combined expertise gives clients a robust, comprehensive service package tailored to their full range of needs.
Sales Operations Strategist & Sr. Project Manager
LinkedInNicole Jameson is a sales operations manager and strategist with a track record spanning technology, higher education, and national governing body settings. She currently leads sales operations at Genesys, building on prior roles driving sales strategy and field analytics at Workday and sales operations analysis at Cognizant, where she has managed forecasting, funnel optimization, and performance analysis for multi-million dollar businesses.
Her background also includes leadership and operations work at the NCAA and talent intelligence at Allegion, along with a Lean Six Sigma Green Belt, a Project Management Institute CAPM, and certificates from Cornell University. She brings deep expertise in Salesforce, data management, and cross-functional stakeholder management to every engagement.
HR Strategist & Sr. Project Manager
LinkedInLaura Palkovic McNeil is an HR consultant and business partner with over 10 years of experience building people-first organizations across manufacturing, industrial, and hospitality environments. She has led HR generalist and business partner functions for companies including UL Solutions, National Seating & Mobility, and Sherwin Williams, supporting employee populations ranging from single sites to multi-site regional operations of 500 or more.
Laura's expertise spans employee relations, performance management, employee engagement, and strategic planning. She has a track record of designing programs that strengthen organizational culture, including a formalized employee feedback initiative that drove a 23% increase in engagement survey results, and she brings deep experience in labor and employment law, compliance, and workforce development.
We partner with founders, nonprofits, and mission-driven organizations across health, wellness, advocacy, education, and social impact. Wherever strong operations make meaningful work possible.
Executive-level operations leadership and hands-on business operations execution for any organization - without the full-time overhead. We embed alongside your team to translate vision into strategy, build governance structures, design systems and infrastructure, and manage complex initiatives from start to finish. Whether you are a founder, nonprofit, or growing mission-driven organization, we run the operations so you can focus on impact.
End-to-end operational design and program development for wellness, breathwork, psychedelic, and immersive retreat experiences. We build the curriculum, content, and operational infrastructure that bring programs to life - from facilitator training materials and participant workbooks to safety frameworks, guest experience SOPs, and integration resources. Whether you are launching a new offering or scaling an existing one, we help you build it with intention and integrity.
Strategic design and operational build-out for programs serving underrepresented communities, women's leadership cohorts, and affinity group initiatives. We create culturally responsive, high-impact programs that expand equitable access to mental health care, education, wellness, and leadership.
Build resilient, high-performing teams and organizations with cultures that last. We support leadership training, team structure design, performance management systems, hiring frameworks, values alignment, and the organizational rhythms that sustain culture and effectiveness through rapid growth - for any business, in any industry.
Every engagement begins with a direct look at where you are, what's working, and what's in the way. We don't arrive with a playbook - we build the right solution for your organization, your team, and the work you're trying to do.
Drawing on experience scaling global programs, building organizational infrastructure from the ground up, and advising through acquisitions and growth phases, we bring both strategic rigor and human-centered design to every partnership - across wellness, nonprofit, corporate, and startup environments.
We get into the details of your organization - where you're headed, what's slowing you down, and what you actually need to move forward.
We build a clear, executable plan with defined priorities, milestones, and accountability structures tailored to your context.
We work alongside your team - not just advising from a distance - to build, refine, and embed operational excellence.
We build for independence. Every engagement ends with your team fully equipped to own and sustain the work.
Engagements are structured to provide consistency and impact - whether you need targeted support or a deeply embedded operational partner.
All engagements begin with a complimentary discovery call to align on priorities and confirm the right scope.
Whether you're building out operational infrastructure, launching a wellbeing program, developing training, or scaling an established brand in need of execution support - let's talk about what's possible together.
All inquiries begin with a complimentary discovery conversation to understand your needs and confirm fit.
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